My Shoot Plan

Sharon LittleJohn · BBJewel Testimonial for Commander
Follow top to bottom. Read between takes. Skip anything that isn't true for you.

⚠️ Read this before you record

Never say these on camera — any one of them means the clip gets thrown out:

💡 If you slip mid-sentence — just stop, pause, and start that clip over. Don't try to talk your way out of it. Re-takes are free.

📱 Filming this by yourself

You can't film with your phone and read off the same screen. Pick whichever fits your moment:

⭐ Easiest — hand the phone to a person
Trenton, a family member, anyone. You hold nothing. They can even read you each line out loud right before you say it. Best eye contact of any option, because you're looking at a human.
⭐⭐ Second-screen prompter (your iPad!)
Open SHOOT_PLAN.pdf on your iPad in OneDrive → prop it right under your phone's lens. Read from the iPad, film with the phone. This works great for you since the iPad is already set up.
⭐⭐⭐ One phone, solo — the swipe rhythm
Read the line on your phone (5-8 words — it sticks) → swipe to Camera app → record → swipe back → next line. About 10 minutes for all 16. Works fine, just takes rhythm.
🎥 Use the plain Camera app — NOT Instagram, TikTok, or Snapchat. They compress video and strip quality that Bill's team needs.
📱 Selfie camera is fine. Good light on your face beats every other gear choice.
🪑 No phone stand? Lean it against a stack of books, a lamp base, or a cereal box. Just make sure it doesn't move.

Shoot Sequence

# What Orientation Setting Time
1 Part A — Setup + test clip Horizontal Main (desk + window) ~1 min
2 Part B — 16 rapid-fire lines (Round 1) Horizontal Main (desk + window) ~10 min
3 Rotate phone → Part B (Round 2) Vertical Main (same spot) ~10 min
4 Part C — 5 story clips Horizontal Main (rotate phone back) ~8 min
5 Part D — 2 closers Horizontal Main (same spot) ~2 min
6 Grab phone → Part B (Round 3) Vertical Walking OR car-mounted ~10 min
7 Part E — Wrap, review, upload — Anywhere ~5 min
Total: about 40–50 minutes of shooting
PART A Setup Do this once, before anything
  • Phone horizontal on a stand at eye level
  • Face a window (soft light on your face) — no window behind you
  • Wipe the camera lens
  • Quiet room, door closed, phones on silent
  • Record ONE 5-second test clip → play back → confirm audio is clear and face is well-lit
PART B Rapid-Fire Clips 16 one-liners
Rule: SKIP any line that isn't true for you. Don't force it.

💎 BBJewel's read on these — knowing your voice

Four of the 16 lines are especially you. Take extra care on these — slow down, mean them, land them:

  • #4 "I don't code. I command." — This IS you. You run operations, systems, and people — you're not a coder. Say it with quiet confidence.
  • #5 "I'm not technical. That's the point." — You literally said this today about the vendor outreach: "I didn't even know where to start." Own it.
  • #9 "You're not behind. Nobody's shown you yet." — This is your whole teaching philosophy. This is the one your LOs would recognize. Land it slowly, look at the lens.
  • #11 "If I can do it, you can do it." — You're the person people come to for encouragement. This is your voice, dead on.

The rest are still solid — just don't force any that don't ring true.

For EACH line below:
  1. Record.
  2. Look at the lens.
  3. Say it.
  4. Pause 2 seconds (silence — makes editing easy).
  5. Say it again with different energy (take 1 warm, take 2 punchy).
  6. Stop.
  • "My life is different now."
  • "Things will never be the same."
  • "My business will never be the same."
  • "I don't code. I command."
  • "I'm not technical. That's the point."
  • "It works while I sleep."
  • "If you can think it, you can build it."
  • "Grant and Bill trained me. Now it runs my day."
  • "You're not behind. Nobody's shown you yet."
  • "The tools will change. The skill won't."
  • "If I can do it, you can do it."
  • "Don't get left behind."
  • "Go build yours."
  • "Do it. You'll thank yourself."
  • "Your AI. Your terms. Your business."
  • "One day. Go."
The 16 lines get shot 3 times total — 3 different rounds:
  • Round 1 (do now): Horizontal, main setting
  • Round 2: Rotate phone to VERTICAL, same spot, redo all 16 lines
  • Round 3 (do LAST, after Parts C & D): Vertical, SECOND SETTING — walking selfie OR phone mounted in car (eyes on road)
PART C My Story Clips 5 clips · in your own words
Rule for all 5: Talk to the camera like you're telling a friend. Two takes each, different words the second time, back-to-back same spot (both takes horizontal, main setting). Cues below are YOUR phrases — riff off them, don't memorize.
1Opening — how you describe yourself
Cues (use one or blend):
  • "I'm the facilitator of systems, loans, and people at a small mortgage company."
  • "I build processes. I love puzzles. I love figuring out how to make things work."
  • "I like helping people grow their business and grow their role."
End the clip with these EXACT words:
“Grant and Bill trained me on this exact system.”
2The Before
Cues (pick the one that feels most true):
  • "Vendor outreach for our point-of-sale had been pushed for months — I didn't even know where to start. Every time I researched it, it got more overwhelming."
  • "I've wanted to build a training website for five years. I've done training my whole career, I'm the person people come to — but I didn't know where to start, or how to think of the concept."
Feeling to land: stuck, overwhelmed, tired of the thing sitting there.
3What BBJewel Does For You
Cues (name 2-3):
  • "She drafts my vendor emails from scratch — I review and send."
  • "She keeps track of every project I'm running. I dump my thoughts in, she formats them, remembers them, keeps me on track across three or four projects at once."
  • "She does the research I never had time for."
Optional add: "I don't have to go find my notes anymore — they're already organized."
4Your Story Moment · THE GOLD CLIP
Tell it like it happened:
"Today my colleague Chris and I both went offline at the same time — different error messages, same problem. She's messaging me in Teams: 'I think I broke Willis' (that's her agent). I'm messaging her back: 'I think I broke BBJewel — I didn't do anything!' That was the moment I realized how much I depend on this — not just today, but going forward. Work projects, my son's training website, my grandma's book. All of it."
Two takes: First take like you're telling a girlfriend. Second take slower — land the "I didn't do anything!" line with a small laugh.
5Where The Time Went
Cues (pick 1-2):
  • "This weekend I went with my son Trenton — we drove 30 miles for an incredible meal, went to the movies, actually talked about his business and where he's growing it. I hadn't done that in a year."
  • "I'm about to start the book my grandma always wanted to write — I've held onto that idea for over a decade."
  • "I've done more creative work in the last few weeks than I did in the whole last year."
PART D My Closers EXACT words · 2 clips
For each: Record. Look at lens. Say it. Pause. Say it again (second take a touch punchier). Stop.

Setting: Horizontal, main spot — same as Part C. Both takes back-to-back, no camera move.
  • "I check everything for a living — this checked out."
  • "I was skeptical. Now I get it."
PART E Wrap Before uploading
  • Watch ONE clip from each part (A test / B / C / D) — audio clear, eyes at lens
Confirm NOTHING recorded includes:
  • Client names
  • Dollar amounts
  • Your company's name (Clear Home Loans — check hats, shirts, mugs, screens in background)
  • Any claim you attended an event
  • Location info (billboards, street signs, addresses visible in second-setting shots)
  • Open the folder link in Bill's email → find your named folder → upload every clip at original quality
  • Reply to Bill's email with: "I agree"
You've got this. 💎
Interview transcript + reply drafts also in this folder.